Whether you are starting from scratch, needing a new mobile-responsive design or just wanting to boost your social media audience, the web gurus at Giga-Green Technologies specialize in creative web design for building your brand–giving your visitors an easy to navigate site that stands out from your competition and creating an overall positive user experience on the web.
Giga-Green will listen to your needs before we even start on a project and follow up by producing a web design that communicates effectively with your target audience while staying true to your brand. We will guide you through securing a domain name (www.yourbusinessname.com) and web host, analyze your goals and assist with content development and then design, develop and deploy a responsive web design with the features important to your business’ growth.
Our Services Include:
- Complete Responsive Web Design, Development and Implementation
- Content Management Systems (CMS)
- Search Engine Optimization (SEO)
- Email Marketing Campaigns
- Social Media Management and Interaction
- Web Development Services
Benefits and Common Use-cases
People can find you on Google and other search engines
How many of the last 10 major purchases did you start with a Google search? If you are anything like us you probably started at least 8 or 9. According to Google “90% of B2B researchers who are online use search specifically to research business purchases” and that number has remained consistent since their original study in 2012.
Stay in touch with your customers
An important function of your website is to collect email addresses and other contact information from your customers so that you can follow up directly or by adding them to your email marketing campaign.
You can also communication with your customer through blog posts.
Tell your story in your own words
There are many ways to get the word out about your company online but none of them allows you the level of customization as your own website. You can combine words, pictures, video, voice in whatever way best tells your story.
It also provides your customers with a jumping off point to all of those other platforms. For example someone could find your Facebook page and go to your website from there. From your website they can see links to your YouTube channel.
What’s better than a store that is open 24 hours a day, 7 days a week and can be accessed from anywhere in the world? Even if you have a brick and mortar business it may be worthwhile to give your customers a more convenient way to purchase your products.
Business to business (B2B) specific benefits
Customers are researching products extensively before contacting sales reps
Depending on which researcher you ask, customers are 60-70% of the way through the sales cycle before they call a supplier. If you don’t appear in their initial product research, it is unlikely that you will be considered at all.
Reach more decision makers
Traditional sales methods focus on reaching the ‘boss’, C-suite executives and other high-level managers. This was a practical necessity because in the past it would be prohibitively difficult to reach a wider audience within each of their customer organizations. But with a website anyone in an organization can research your product and leverage what they learn to influence the purchase decision. According to Google 81% of non-C-suite personnel have a say in purchase decisions.